As we stand on the threshold of 2023, I let myself reflect on the incredible journey that we have undertaken this year while also anticipating the journey that will lie ahead. The world of fashion is ever-evolving, and at Vivizubedi, we are not just adapting to change – we are driving it. It is my pleasure to share with you a look back to last year’s journey and a glimpse into the vision and initiatives that will shape our path in the coming year.

In the fast-paced world of fashion, we recognize the need for constant evolution and a commitment to staying ahead of the curve. As a brand, we have always strived to set trends rather than follow them, and 2023 will be no exception. This year, we made some brave moves to our brand by bringing a fresh and new collaboration in our design. By adding bold and bright flower patterns in our 2023 Rayya collection and using pastel hues in the mid-year collection, proclaimed that we always pushed boundaries and explored new creative realms to bring you collections that not only captivate but inspire.

In 2023, our shopping platforms evolved into immersive spaces, offering personalized interactions in offline and online platforms. We have 15 official branch stores, 10 official offline channels, and 5 online official channels. We always aim to make every engagement between Vivizubedi and VZ Darling, a journey of discovery and delight.

Our commitment to social impact goes beyond fashion. We believe in using our platform to address pressing global issues. This year, we show our stand with humanity by launching a special scarf for Palestine and donating all the profits to help people in need in Palestine. It’s a symbol of our love, solidarity, and care for humanity.

Walking toward 2024, we would like to strengthen our commitment to sustainability, it’s a responsibility we wholeheartedly embrace. Next year, we are taking significant strides toward a more sustainable and ethical fashion industry. From sourcing materials with a reduced environmental impact to implementing circular design principles, we will be dedicated to making a positive contribution to the planet.

To end this year, I would like to express my gratitude to the entire Vivizubedi family – our talented team, dedicated partners, and discerning customers. Your passion and loyalty are the driving forces behind our success, and we are honored to have you with us on this exhilarating journey.

As we navigate the uncharted waters of 2024, let us show the world that fashion is not just an industry but a force for good.

Warm regards,

Vivi Mar’i Zubedi

Founder and CEO of Vivizubedi